Experience Design Lead
Begoña
Bagur
Begoña Bagur is an Experience Design Lead at everis with over 10 years of experience. She has led User Experience projects following design thinking methodologies in the UK, Germany and Spain. She is inspired by people’s behavior and loves to transform that info opportunities and service visions. Begoña has recently been focused on innovative platforms such as conversational robots. In short, she is someone who truly believes in the power of design.
Thanks to advancements in Natural Language Processing and Artificial Intelligence conversational experiences are here to stay. Conversational UX comes into play in order to embrace the full potential and achieve a seamless interaction between human and technology.
This talk will cover how to approach the design of several conversational interfaces such as Chatbots, Voice Assistants and Conversational Robots. We will discuss the challenges and explore opportunities for these emerging channels focusing on human-robot interaction.
Roberto
Verganti
Professor of Leadership & Innovation
Roberto
Verganti
Roberto Verganti es Profesor de Liderazgo e Innovación en la Escuela de Administración del Politécnico de Milán.
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Ana
Pérez Echeverría
User Experience Manager
Ana
Pérez Echeverría
Ana is specialized in product and process creation for digital platforms. She is currently leading the User Experience department at ING Spain, where she is by the bank’s side during strategy development, creating experiences that are more than simply just a bank transaction.
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Simon
Gill
Chief Creative Officer
Simon
Gill
Simon is Chief Creative Officer at Isobar and works across the Dentsu Aegis Network portfolio of agencies, to champion the creative use of digital.
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Salvador
Valle
UX Lead en Blue Indico
Salvador
Valle
Salvador ha trabajado durante 23 años en UX, en áreas relacionadas con el diseño y desarrollo de interacción.
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